Content Writing Guidelines: Writing for Human Trust (Which Drives AI Citations)
Core Philosophy: Write for Humans First, and AI Citations Will Follow Content that is easy for humans to read, digest, and trust also happens to…
Category: Content Marketing
Articles related to content creation and content marketing (both off-site and on-site)
How AI Changed the SEO Content Game (And What Still Matters)
For years, producing SEO content has been a grind. Companies aiming to dominate organic search faced an uphill battle to meet the demand for fresh,…
Wikipedia Brand Pages: A Good Idea for SEO?
I’ve been asked a couple of times by clients whether they should make a Wikipedia page for their brand. Usually, they want to know if…
Instantly Give Yourself More (and Better) Content Marketing Topics
Obsessively persistent. That’s how brands have to be if they want to deliver good content marketing results. It’s definitely not good enough to have a…
Why You Should Never Fall in Love With the Creative
It’s the process (not the individual pieces) of content marketing that win the game in the long run. I used to get paid to make cell…