Principles and concepts list
OK, here’s the list… You need to be more comfortable with ambiguity Perhaps the biggest unknown source of trouble is craving certainty. Certainty is merely…
Content Writing Guidelines: Writing for Human Trust (Which Drives AI Citations)
Core Philosophy: Write for Humans First, and AI Citations Will Follow Content that is easy for humans to read, digest, and trust also happens to…
The End of Best Practices: How AI Forces Us to Finally Be Creative
I’ve gotten some reactions from people who have sort of “midwit” interpreted some of my past writing as anti-AI, but that is completely wrong and…
Moana is a story about today
The island gives us what we need. And no one leaves. My 18-month old daughter loves Moana. She may not realize it yet, but the…
The Myth of STEM and the “Hard” Sciences
People assume that STEM fields are somehow more valuable or serious because they are “reality-based,” while the humanities are merely matters of opinion. But reality…
The “freedom of speech isn’t freedom from consequences” fallacy
The “freedom of speech isn’t freedom from consequences” line has become one of the more common online canned responses in debate. It’s a conversation-ender designed…
Do LLMs trust some sources more than others?
The short answer is yes. While system prompts generally do not contain a list of specific trusted publishers with associated scores (e.g., “Weight the New…
The culture of progress
For 99% of human history, our default culture has been static. Most people never saw any real improvements in their lives. And if nothing can…
Simplifying SEO & AI Search
To show up in AI search results, you’ll need to make a few tweaks to your SEO program. The good news is if you’re already…
Dunning-Kruger But for Smart People
Smart people may be dumber than dumb people, because they have access to more ways to fool themselves and overestimate their understanding. You might be…
Cultural problems preventing progress
One thing these beliefs have in common is to the person who holds them, it really feels like they are doing something positive. In actuality…
Why You Need an Expert to Manage Your Link Building
Can I build my own backlinks? Of course, you can do anything yourself. You’ll just need the knowledge, process, and time to sustain a daily…