An ongoing list of principles
Why do I keep a public list of principles on my website? 2 reasons: Writing out my thoughts helps me find errors in my thinking….
Why do I keep a public list of principles on my website? 2 reasons: Writing out my thoughts helps me find errors in my thinking….
People often think of democracy as a sort of “majority rule” system, where everyone gets to vote on leaders and laws and the result is…
Capitalism is the only economic system that includes reliable, built-in incentives for creative people to improve it by getting rid of bad ideas, products, and…
The growing use of the word “impact” to speak passively is weakening the English language. This week, I came across this press release on Twitter’s…
They say you can be anything you want to be, but they never mention the cost of maintenance. Identity debt is the future cost of…
By now, anyone with even a single toe dipped into the SEO world has heard Google’s message loud and clear: Page speed and experience are…
I’ve been asked a couple of times by clients whether they should make a Wikipedia page for their brand. Usually, they want to know if…
In this post, I’ll show you the method I use with my clients to identify and fix broken backlinks. What are Broken Backlinks? Backlinks are…
What kind of exercise plan could you do for the next 100 years? Most plans to exercise are like a joke. There’s the setup: You’re…
If you want to do SEO well, you’re going to have to learn to make better quality content. As a freelance SEO consultant, I find…
Russell Conjugation is when someone chooses different words to describe something, depending on how favorable they want to be to the thing they are describing….
I work from home every day as an SEO consultant, and I’ve got a few years of work-from-home experience that I think would be useful…